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Mobile Minutes: Facebook’s search tool; Samsung’s curved Note; Google’s Inbox app; Illegal cellphone unlocking

By | December 9th, 2014|Mobile|

Today in mobile marketing - Why Facebook's new search tool could ding Yelp; Samsung's latest WTF phone; The future of email: Google's 'Inbox' team reveals what's next; Why cellphone unlocking could soon be illegal once again.

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Sponsored content campaigns play a happy tune on Internet radio

By | December 9th, 2014|Mobile|

Sponsored content discovery campaigns and efforts focused on driving phone calls and distributing coupons will be a mainstay of Internet radio advertising in the months ahead as more marketers leverage the inspirational power of music to engage mobile ...

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Mobile Minutes: Oscar Health uses wearables; Alibaba challenges Android; Mobile apps collect kids’ info; Apps for winter

By | December 8th, 2014|Mobile|

Today in mobile marketing - Oscar Health using Misfit wearables to reward fit customers; Alibaba must deploy cash to challenge Android: Real M&A; Mobile apps still collect information on kids; Apps that can help in planning for wintry weather.

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Panasonic, Universal Studios boost results with self-booking social media platforms

By | December 8th, 2014|Mobile|

More brands such as Panasonic, L'Oréal and Universal Studios are turning to self-booking social media platforms in lieu of working with third-party agencies to personally select brand influencers, hashtags and run times of social media campaigns designed to increase awareness.

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