netGALAXY Studios | Mobile App Development

2014 Auto Ad Budgets At Digital Tipping Point

Car sales are up 5% and ad budgets are up 17% this year with online media accounting for 95% of this year’s increase, Borrell Media’s Automotive Outlook for 2014 finds. By the end of 2014, the automotive industry will be spending more than half of its $35.5 billion automotive ad budget on digital media, the report says.

 

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