London light festival looks to brands, social media for foot traffic – Luxury Daily
Luxury Daily today - London light festival looks to brands, social media for foot traffic; Tiffany seeks consumer assistance to define meaning of love.
First-time mobile app transactions jump across verticals: report – Mobile Commerce Daily
Mobile Commerce Daily today - First-time mobile app transactions jump across verticals: report; Southwest Airlines streamlines in-app bookings via Rapid Rewards integration.
Mobile Minutes: Google Maps; Stretchy smart clothes; PewDiePie; Android Marshmallow
Today in mobile marketing – Google Maps for Android adds driving mode to predict where you're going; Stretchy smart clothes on the way to your closet; PewDiePie to launch his own content network; Got Marshmallow? 6 cool things to try with Android 6.0.
Social media and wearables an emerging engagement opportunity
As wearables and emojis both continue to gain traction, marketers may have an opportunity to tap social media as a key communication channel for connecting with target audiences.
Walmart, Walgreens adopt Visa Checkout to narrow mobile conversion gap – Mobile Commerce Daily
Mobile Commerce Daily today - Walmart, Walgreens adopt Visa Checkout to narrow mobile conversion gap; Starbucks expands Mobile Order & Pay in Canada following consumer interest.
Saks acquaints consumers with Toronto through locals’ perspectives – Luxury Daily
Luxury Daily today - Saks acquaints consumers with Toronto through locals’ perspectives; Effective loyalty programs hinge on engaging consumers beyond sign-up.
Mobile Minutes: Snapchat’s video prowess; Periscope on Twitter; Apple’s smartwatch might; MovieLaLa
Today in mobile marketing – Snapchat's daily mobile video views said to rival Facebook's; Live on Twitter: Periscope streaming in tweets; Apple already owns half of smartwatch market: Research; MovieLaLa closes $1.4M seed round from Hollywood angel investors.
JCPenney’s in-store pickup triumphed while others struggled – Mobile Commerce Daily
Mobile Commerce Daily today - JCPenney’s in-store pickup triumphed while others struggled; Holiday shoppers spent $12.7B on mobile: comScore.
Bentley, Vertu extend relationship to include bespoke options – Luxury Daily
Luxury Daily today - Bentley, Vertu extend relationship to include bespoke options; Market turmoil in China: What’s in store for 2016?
Mobile Minutes: Obama on Snapchat; Uber and public transit; Apple’s News app; Unlimited data plans
Today in mobile marketing – Can YouTube, Snapchat and Amazon amplify Obama’s message? The White House hopes so.; Uber pushes into public transit with new app partnership; Apple News app is off to a rocky start; Are unlimited data cellphone plans on their way back?