NEW YORK – Marketers must carry over mobile achievements made in 2015’s first half, such as buy buttons on social media and strides in location-based targeting, according to attendees at Mobile Commerce Daily's Mobile Research Summit: Data & Insights 2015.
NEW YORK – Marketers must carry over mobile achievements made in 2015’s first half, such as buy buttons on social media and strides in location-based targeting, according to attendees at Mobile Commerce Daily's Mobile Research Summit: Data & Insights 2015.
Mobile Commerce Daily today - Walmart tests Apple Watch app, suggesting broad market appeal; Motel 6 checks in 21pc conversion rate jump on mobile.
Luxury Daily today - Chloé shares handbag philosophies in social film; Luxury needs to settle into the “new normal."
Luxury Daily today - Chloé shares handbag philosophies in social film; Luxury needs to settle into the “new normal."
Mobile Commerce Daily today - Deloitte analyst insists mobile drives conversion rates, basket size; PayPal tops privacy rankings despite payment cards’ dominance, says Javelin analyst.
Luxury Daily today - Search optimization on desktop, mobile needed by fashion brands: L2; Migration to ecommerce most pronounced in luxury fashion.
Mobile Commerce Daily today - Panera exec: Personalization, loyalty paramount to new mobile initiatives; Petco bites into on-demand delivery to satisfy mobile consumers.
Luxury Daily today - Mobile engagement is about more than pushing products: report; Asia Pacific wealth to overtake North American prosperity by 2016: report.
NEW YORK – A Thunderhead executive at CXNYC 2015 cautioned marketers to listen to what their customers’ demands are, as social media enables a new layer of transparency to highlight complaints.