Mobile Commerce Daily today - McDonald’s builds free breakfast delivery promotion around mobile nominations; Home Depot’s mobile checkout drives customer satisfaction during busy periods.
Mobile Commerce Daily today - Starbucks and Spotify partnership highlights link between mobile loyalty, content; Kohl’s, The Limited order up mobile opportunities via in-store pickup.
Luxury Daily today - Tag Heuer live broadcasts tennis match to reach wider audience; Can China rescue economies of Russia, Brazil?
A handful of big brands such as Gap, L’Oreal, Walgreens, Suave and Target are testing a unique take on visual storytelling via a new ad unit from Pinterest that seeks to make the experience less disruptive by giving users more control.
Mobile Commerce Daily today - 1800Flowers, MillerCoors execs: Emojis are fundamental for driving millennial mcommerce; Can Google change mobile shopping behavior with a buy button?
Luxury Daily today - Cartier invites The Cut readers to unlock their gemstones; Alibaba refines authentication practices in face of Kering counterfeit lawsuit.
Several mobile carriers in Europe are reportedly considering blocking display advertising to their subscribers as tension grows between the telecommunications sector and ad technology companies such as Google.
Last week’s platform news highlights how, in the ongoing struggle to monetize media offerings for mobile users, technology companies such as Facebook have the upper hand over traditional media.
Today in mobile marketing - Facebook 'tramples European privacy law': Belgian watchdog; What is next for Kenya's mobile money revolution; China wireless carriers to slash contract prices, could spur 4G boom; The average age of Facebook’s news partners: 107
Luxury Daily - Apple Watch’s limitations to present challenges for advertiser, media relations; London retailers create floral fairy tale for Chelsea in Bloom.