Leo Burnett has named Rupert Runewitsch as social and mobile head of North America to help clients ramp up their digital efforts while maintaining some of the creative planning that the Midwest agency is known for with brands including McDonald's, Sams...
Today in mobile marketing - Facebook, Zynga beat wiretap lawsuits; Google toying with desktop Gmail overhaul; New Yonder music service challenges subscription model; Square turned dollars into data. Now it'll turn that data into gold.
Today in mobile commerce - Smartphone share of ecommerce to stall out while tablets explode: Forrester; Gap wagers on location-based ads, Instagram to drive summer foot traffic.
Luxury Daily today - Michael Kors floats through Shanghai Jet Set event with 360 degree app; Sustainability in luxury fashion should be a no-brainer: Stella McCartney.
Sony wants to take its sponsorship of the upcoming FIFA World Cup in Brazil up a notch with a branded and owned social network that aggregates content into one place.
Today in mobile commerce - Is enthusiasm for mcommerce waning?; Gannett marries up shopping app and beacons for in-store engagement.
Luxury Daily today - Chanel furthers perfume email efforts with mobile ad on The Cut; Armani uses narrative campaign to introduce eyewear line.
Today in mobile marketing - Snapchat settles FTC charges; Big Google Maps update adds Uber integration, offline maps, navigation tweak; Bitcoin wins US election panel's approval for political donations; Omnicom, Publicis call off proposed $35 billion m...
Today in mobile marketing - Revitalised T-Mobile US grabs market share; The move toward computing that reads your mind; FCC’s Wheeler facing net neutrality revolt; Nintendo's first foray into mobile will be "Mario Kart TV" Web service for 'Mario Kart 8.'
Luxury Daily today - Louis Vuitton highlights range of campaign through split mobile ad; Saks sponsors special issue of W magazine for immersion in art world.