While executives are still experiencing some difficulty embracing mobile, digital and social, the future looks promising with 84 percent of chief innovation officers planning to invest more in mobility in the next few years, according to a new report f...
Trulia is launching its first national marketing campaign today that leverages television, online, mobile and radio to drive application downloads during the peak home-buying season.
Today in mobile marketing - How AT&T and T-Mobile are ripping off their prepaid customers; The future for fixed-line cable? Mobile; Facebook is building a massive new business that exploits a key weakness at Apple and Google; United’s in-flight video streaming: More evidence that Apple won the app wars.
Today in mobile marketing - How AT&T and T-Mobile are ripping off their prepaid customers; The future for fixed-line cable? Mobile; Facebook is building a massive new business that exploits a key weakness at Apple and Google; United’s in-flight video streaming: More evidence that Apple won the app wars.
Mobile Commerce Daily today - Priceline’s CMO eyes bigger role in on-property purchases via mobile; Google store could bring much-needed innovation to physical retailing.
Mobile Commerce Daily today - Priceline’s CMO eyes bigger role in on-property purchases via mobile; Google store could bring much-needed innovation to physical retailing.
Luxury Daily today - McLaren keeps it simple and smooth for 650S app; Van Cleef & Arpels debuts Flipboard magazine to house social content.
Luxury Daily today - McLaren keeps it simple and smooth for 650S app; Van Cleef & Arpels debuts Flipboard magazine to house social content.
NEW YORK - A panel at the fifth annual Mobile Marketing Day conference clearly displayed a divide in the industry when it comes to how important a role leveraging location information and data should play for marketers.
Today in mobile marketing - Optus, Virgin Mobile suffer major mobile outage; Facebook unveils video ads to court TV’s market; Amazon opens up its service for streaming games and mobile apps from the cloud; Fast-food giants finally dip toes in GrubHub's order-by-app world.