Today in mobile marketing – Snapchat makes it easier to create its for-profit geofilters; Restaurants are now being designed with Instagram in mind; Uber hires Target marketing chief as president; Siri takes charge of your apps in iOS 10.
Mobile Commerce Daily today - 7-Eleven leverages lead-up to presidential election as sales tool; Cars.com supports on-the-lot research with new app features.
Mobile Commerce Daily today - Visa, Uber see symbiotic benefits with localized rewards; Groupon, Jet.com usher in Ibotta’s cash-back options for in-app shopping.
Luxury Daily today - Neiman Marcus extends digital solution to in-store eyewear trials; Cartier readies for reopening of Fifth Avenue flagship next month.
Mobile Commerce Daily today - McDonald’s targets non-app users with sports-themed text-to-win sweepstakes; Sephora uncaps omnichannel expansion with new bricks-and-mortar connected boutique.
Luxury Daily today - Luxury email unique opens, click-throughs down in Q2; Ferragamo reworks classic styles for kids in miniature capsule.
Luxury Daily today - Luxury email unique opens, click-throughs down in Q2; Ferragamo reworks classic styles for kids in miniature capsule.
Petfinder is focusing on the heart of its organization by celebrating an anniversary with a social media campaign that plays on Internet dating, prompting users to share photos with pets that owners met on its database.
Mobile Commerce Daily today - Staples simplifies back-to-school mobile shopping with AI-based list-scanning feature; Chase makes vehicle financing and shopping easier with mobile-enabled platform.
Luxury Daily today - Chanel touts youthful edge in Willow Smith-fronted eyewear spot; Louis Vuitton takes supernatural approach for Printemps takeover.