Wells Fargo exec: Drive mobile value through simplicity – Mobile Commerce Daily
Mobile Commerce Daily today - Wells Fargo exec: Drive mobile value through simplicity; IBM exec: Anticipating purchase intent requires 360-degree view of customers.
Valentino teases menswear show through branded dictionary – Luxury Daily
Luxury Daily today - Valentino teases menswear show through branded dictionary; HENRYs provide answer to retail’s slowed growth: report.
Cannes Lions: Clear Channel Outdoor user mobile location data to change game for brands?
CANNES, France – This publication's correspondent and Consumers in Motion managing director Dan Hodges yesterday interviewed Dan Levi, executive vice president and chief marketing officer of Clear Channel Outdoor, at the Cannes Lions Festival in Cannes, France.
Mobile Minutes: New tactics; Twitter buys Magic Pony; Walmart’s Chinese ecommerce business; Apple’s app winners
Today in mobile marketing – Advertisers try new tactics to break through to consumers; Twitter buys Magic Pony Technology to expand in machine learning; Walmart in talks to sell Chinese ecommerce business to JD.com; Meet Apple's 12 best app winners.
Virgin extends gamified app across all brands, signaling new loyalty model – Mobile Commerce Daily
Mobile Commerce Daily today - Virgin extends gamified app across all brands, signaling new loyalty model; StubHub leaps into virtual reality-enabled commerce with new app feature.
Anya Hindmarch gets pixelated for UGC photo-editing app – Luxury Daily
Luxury Daily today - Anya Hindmarch gets pixelated for UGC photo-editing app; Brazil’s state of emergency reflects dismal outlook despite impending Olympics.
Mobile marketing in review: Almost human
Virtual reality and artificial intelligence could make digital marketing a less lonely consumer experience and marketers should act now to begin reimagining their engagements. Watch this video for the full analysis.
Mobile Minutes: Microsoft buys Wand Labs; Snapchat’s tech magazine; Britain’s digital scene; IPhone’s patent problem
Today in mobile marketing – Microsoft boosts its chatbot future by acquiring Wand Labs; Snapchat readies Real Life, an online tech magazine; Why leaving EU would be disastrous for UK digital scene; Apple iPhones found to have violated Chinese rival’s patent.
Shopping apps slim down, running risk of inhibiting experience – Mobile Commerce Daily
Mobile Commerce Daily today - Shopping apps slim down, running risk of inhibiting experience; PREIT taps mall-wide mobile loyalty for greater personalization.
WeChat offers underused direct-marketing possibilities for brands: L2 – Luxury Daily
Luxury Daily today - WeChat offers underused direct-marketing possibilities for brands: L2; Wait time between runway and retail is consumer turn off: Fashionbi.