While consumers are interested in receiving notifications that provide timely information, marketers have not yet mastered the use of real-time contextual data, resulting in 90 percent choosing to stop receiving this content, according to a new report ...
Today in mobile marketing – Toyota and Uber reach investment, lease partnership; Apple opening Siri to app developers: Report; Lyft will let people schedule rides 24 hours in advance; VR the champions: Queen legend Brian May has made a rival to Google Cardboard.
While consumers are interested in receiving notifications that provide timely information, marketers have not yet mastered the use of real-time contextual data, resulting in 90 percent choosing to stop receiving this content, according to a new report ...
Mobile Commerce Daily today - Pizza Hut pilots smartphone-to-robot proximity payments via MasterPass; Wells Fargo joins mobile wallet bandwagon as bank offerings take off.
Luxury Daily today – Swarovski, Karlie Kloss team for search-boosting UGC effort - Luxury Daily; Capital assists fight to retain artisan skills, says Investindustrial founder.
Today in mobile marketing – Facebook changes policies on Trending Topics after criticism; EBay expanding StubHub internationally with Ticketbis acquisition; These 5 startups used Snapchat to boost their brand (and so can you); Here's how Twitter will give users just a bit more space.
Mobile Commerce Daily today - Pizza Hut pilots smartphone-to-robot proximity payments via MasterPass; Wells Fargo joins mobile wallet bandwagon as bank offerings take off.
Luxury Daily today – Swarovski, Karlie Kloss team for search-boosting UGC effort - Luxury Daily; Capital assists fight to retain artisan skills, says Investindustrial founder.
Today in mobile marketing – Facebook changes policies on Trending Topics after criticism; EBay expanding StubHub internationally with Ticketbis acquisition; These 5 startups used Snapchat to boost their brand (and so can you); Here's how Twitter will give users just a bit more space.
While Google made a number of significant announcements at its developer conference last week, revamped application development platform Firebase is likely to have the most immediate impact on mobile marketers by boosting app engagements with greater r...