Today in mobile marketing – Has Spotify won the music streaming wars?; Amazon’s Twitch loads Vainglory for its first mobile e-sport league; Billion-dollar marketing startup Sprinklr acquires Postano in deal to put your Tweets on billboards, Jumbotrons; Fintech start-up boom said to threaten bank jobs.
Today in mobile marketing – Has Spotify won the music streaming wars?; Amazon’s Twitch loads Vainglory for its first mobile e-sport league; Billion-dollar marketing startup Sprinklr acquires Postano in deal to put your Tweets on billboards, Jumbotrons; Fintech start-up boom said to threaten bank jobs.
Luxury Daily today - Ferrari encourages fans to play games, share content to peek beneath hood; Niche brands and economies of small will rule tomorrow’s luxury industry.
Messaging is hot again as savvy marketers ramp up one-to-one engagements on smartphones via transactional alerts and chatbots, which are easy enough to build they could attract some of the brands still struggling to integrate mobile. Watch this video f...
Marketers interested in sponsored mobile videos can build a following of loyal fans by finding publishing partners that reflect their brand image, but creating a call-to-action flow is where the real marketing magic lies.
Mobile Commerce Daily today - Top 10 interactive mcommerce initiatives of Q1; Tesco mimics Walmart with plans for branded mobile payments app.
Mobile Commerce Daily today - Sephora boosts augmented reality shopping with real-time facial recognition; Starbucks’ success with Mobile Order & Pay spawns Asian expansion.
Mobile Commerce Daily today - Sephora boosts augmented reality shopping with real-time facial recognition; Starbucks’ success with Mobile Order & Pay spawns Asian expansion.
Luxury Daily today - Millions tune in for Tmall luxury channel shoppable runway show; Heritage brands must amplify tradition of innovation to reach today’s consumer.
Today in mobile marketing – Video ads are coming to Facebook Instant Articles; Amazon in talks to buy stake in mapping company Here: sources; Postmates starts an Amazon Prime-like service for delivery; WWE, Snapchat ink multiyear deal kicking off with WrestleMania (exclusive).