Mobile Ad Spending To Pass Desktop In ’17
The switch will happen a year earlier than expected according to a new ZenithOptimedia report released Monday. It expects a $99.3 billion global spend on mobile internet advertising in 2017, Reuters reports, 2% more than will be spent on desktop. ...
Mobile Ad Spending To Pass Desktop In ’17
The switch will happen a year earlier than expected according to a new ZenithOptimedia report released Monday. It expects a $99.3 billion global spend on mobile internet advertising in 2017, Reuters reports, 2% more than will be spent on desktop. ...
Zenith: Mobile To See Another 28% Jump Over Desktop This Year
Mobile continues to overtake desktop by dramatic leaps, and the latest Zenith Media Consumption Forecast sees another 28% jump this year, Jemm Brackebush writes. Seventy percent of internet use is now on mobile, and desktop will see almost a 16% drop t...
Zenith: Mobile To See Another 28% Jump Over Desktop This Year
Mobile continues to overtake desktop by dramatic leaps, and the latest Zenith Media Consumption Forecast sees another 28% jump this year, Jemm Brackebush writes. Seventy percent of internet use is now on mobile, and desktop will see almost a 16% drop t...
Newscycle Acquires DoApp Mobile Co.
Newscycle Solutions purchased mobile app developer and mobile ad network company DoApp on June 10 for an undisclosed amount, the company said Monday. Newscycle will integrate DoApp's technology into its new mobile product suite.
Newscycle Acquires DoApp Mobile Co.
Newscycle Solutions purchased mobile app developer and mobile ad network company DoApp on June 10 for an undisclosed amount, the company said Monday. Newscycle will integrate DoApp's technology into its new mobile product suite.
New Ad Types Coming To Google AMP
Soon sticky ads, flying carpets ads and super-fast "AMP ads for AMP pages" are coming to Google's high-speed mobile content platform, Frederic Lardinois reports. The additions signal that Google is responding to some publishers' reluctance to adopt the...
New Ad Types Coming To Google AMP
Soon sticky ads, flying carpets ads and super-fast "AMP ads for AMP pages" are coming to Google's high-speed mobile content platform, Frederic Lardinois reports. The additions signal that Google is responding to some publishers' reluctance to adopt the...