Facebook is where the digital ad money is, writes Kristine Lu, and Instant Articles is positioned perfectly in its mobile sweet spot. A handy look by the numbers at Facebook's primacy there, and how its News Feed is central to growth.
YouTube's Robert Kyncl, head of content and business operations, says mobile is the company's complete focus. Half of its views are already on mobile, and it has seen nearly 100% mobile "watch time" growth over the last year, Stuart Dredge reports...
Mary Meeker's latest report buoys those believers that mobile is ready for a much larger cut of ad spending, but Mike Shields questions the optimism. He reports there's not necessarily grounds to believe the gap between mobile usage and spending will c...
The stakes for slow performance are considerably higher with mobile, where readers bounce more quickly and where there’s much lower tolerance for long loading times. Bounce rates, which Google defines as the percentage of single page-view visits ...
Adblock Plus, whose browser extension has been downloaded 400 million times, launched on Wednesday a beta version of its new Android Web browser, which will block “annoying” and “obnoxious” ads that appear across the mobile Web.