StepLeader announced that it's selling its mobile platform to competitor DoApp on Friday, while also unveiling a new mobile analytics platform called Reveal. DoApp will leverage Reveal's audience data to build mobile monetization and build new mobile p...
And now this from Snapchat's Discover platform, the big rock candy mountain of apps: ad rates are running near $100 for every 1,000 views, Kurt Wagner reports. For perspective, that's twice what a premium video publisher can command and way higher than...
Journalists and publishers visiting the metastasizing SXSW conference will have plenty to chew on regarding the intersections of technology and journalism. Dan Rather will be holding forth on breaking news in the Snapchat era, BuzzFeed CEO Jonah Perett...
The New York Times launched a primary Instagram account on Monday with the goal of showcasing its photojournalism and visual reporting, the paper announced. It kicks off the account with a series on the theme "Beginnings," with contributions assigned f...