Apps Command 86% Of Smartphone Time
New eMarketer data suggests Americans are spending a lot more time on apps in their smartphones than previously thought -- an hour and 54 minutes a day, which is seven minutes more than last year. That's 86% of their non-calling time on smartphones, wh...
Apps Command 86% Of Smartphone Time
New eMarketer data suggests Americans are spending a lot more time on apps in their smartphones than previously thought -- an hour and 54 minutes a day, which is seven minutes more than last year. That's 86% of their non-calling time on smartphones, wh...
Beacons Maturing Into Viable Sales Strategy
Beacons are moving away from the experimental phase and into profitable sales strategy deployment. Matthew Davis describes two recent campaigns that showed this maturation in action as location-based marketing led to a dramatic uptick in click-through ...
Beacons Maturing Into Viable Sales Strategy
Beacons are moving away from the experimental phase and into profitable sales strategy deployment. Matthew Davis describes two recent campaigns that showed this maturation in action as location-based marketing led to a dramatic uptick in click-through ...
Forbes’ ‘Cards’ Help Double Time Spent On Mobile
Forbes' Lewis D'Vorkin saw time spent on its mobile stories double after experimenting with a new card format for stories rather than those that were purely text-based. Lucia Moses writes that Forbes isn't ditching text stories on mobile altogether, bu...
Forbes’ ‘Cards’ Help Double Time Spent On Mobile
Forbes' Lewis D'Vorkin saw time spent on its mobile stories double after experimenting with a new card format for stories rather than those that were purely text-based. Lucia Moses writes that Forbes isn't ditching text stories on mobile altogether, bu...
Forbes’ ‘Cards’ Help Double Time Spent On Mobile
Forbes' Lewis D'Vorkin saw time spent on its mobile stories double after experimenting with a new card format for stories rather than those that were purely text-based. Lucia Moses writes that Forbes isn't ditching text stories on mobile altogether, bu...
Pew: 10 Key Facts About Digital News Consumption
Four in ten Americans are getting their news online often, and they prefer to do so on mobile. Those are among 10 key findings from the Pew Research Center, which also notes that most people get their online news while in the process of doing other thi...
Pew: 10 Key Facts About Digital News Consumption
Four in ten Americans are getting their news online often, and they prefer to do so on mobile. Those are among 10 key findings from the Pew Research Center, which also notes that most people get their online news while in the process of doing other thi...