According to Mary Meeker's "2014 Internet Trends" report, mobile advertising represents a $30 billion opportunity in the U.S. alone, reports Scott Meeker, but mobile ad spend has lagged because of issues relating to tracking and measurability.&nbs...
Web-based TV production in Los Angeles has surged 353% from 2008 to 2013, according to a report by FilmL.A. Inc., which tracks film permits for the city and county. Web-based shows now account for as many production days in L.A. as sitcoms. Richard Ver...
A new study shows that commuters are more likely to buy mobile coupons if they are squeezed in with their fellow travelers, reports Steven Perlberg. The study, “Mobile Crowdsensing,” found that as subway cars fill up, riders tend to immerse...
BBC News has launched an account on instant messaging app Line, the latest in a series of experiments with content distribution through chat apps. BBC's Line account is its first international news channel inside a chat app, "partly to try and make an ...
Newspaper subscribers are increasingly using smartphones and tablets while retaining a strong attachment to print, according to the latest mobile media survey from the Donald W. Reynolds Journalism Institute. The percentage of respondents who said they...
The accuracy of location data has improved substantially recently with ads for mobile shopping now approaching location perfection, reports Chuck Martin. Those are among the latest finding in a quarterly location tracking benchmark study that analyzes ...
Apple has sold a record number of iPhones during its initial pre-order weekend sales, topping the charts with 4 million units moved between when it kicked off pre-sales early Friday morning and the end of the same day, reports Darrell Etherin...
iTunes users have downloaded more than 2 million copies of U2's “Songs of Innocence” since Tuesday, according to people familiar with the album’s performance, reports Peter Kafka. The album is available exclusively on iTunes unt...