The update, announced by Google on Tuesday, is aimed at easing the struggles involved in selling native ads across both mobile and desktop. "The move underscores Google's aim to enable native advertising via programmatic ad exchanges," reports Geo...
The update, announced by Google on Tuesday, is aimed at easing the struggles involved in selling native ads across both mobile and desktop. "The move underscores Google's aim to enable native advertising via programmatic ad exchanges," reports Geo...
With marketing automation and mobile marketing gaining steam, leaders on either side, Marketo and Vibes, are teaming up to make it easier for organizations to integrate text messaging and mobile wallet content and ads into their automated programs.
Today in mobile marketing – Snapchat Android app installs overtake Twitter in US; Amazon targets YouTube with new online video posting service; Groupon sues once-great IBM over patent; Scientists have unveiled the world's first holographic flexible smartphone.