Neuroscience shows mobile lag causes stress
Using neuroscience technology, Ericsson found that delays in loading Web pages and videos caused mobile users’ heart rates to rise 38 percent.
Mobile Minutes: Fandango buys Rotten Tomatoes; Google Express expands; Apple opposes judge; T-Mobile adds customers
Today in mobile marketing – Fandango to acquire Rotten Tomatoes and Flixster from Warner Bros.; Google adds fresh food to Express delivery in crowded field; Apple opposes judge’s order to help unlock phone linked to San Bernardino attack; T-Mobile profit nearly triples, adds 2.1 million customers.
Q&A: Home Depot benefits from early investments in mobile – Mobile Commerce Daily
Mobile Commerce Daily today - Q&A: Home Depot benefits from early investments in mobile; What PayPal’s lower mobile conversion rates mean for retailers.
Luxury Immersive Tours culls curated knowledge from Mobile World Congress classroom – Luxury Daily
Luxury Daily today - Luxury Immersive Tours culls curated knowledge from Mobile World Congress classroom; Online retailers should approve 90pc of cross-border purchases: report.
Mcommerce approached parity with desktop for top retailers in Q4: report – Mobile Commerce Daily
Mobile Commerce Daily today - Mcommerce approached parity with desktop for top retailers in Q4: report; Clinique uncaps mobile sales via pop star-centered shoppable music video.
Barneys personalizes experience via iBeacon placement – Luxury Daily
Luxury Daily today - Barneys personalizes experience via iBeacon placement; Ferragamo takes the stage to spotlight Signorina’s distinct personalities.
Mobile Minutes: Groupon’s boost; Grammys’ record-breaking streaming; Bon Appetit embraces iPhone; Broken iPhones
Today in mobile marketing – Groupon rises from the dead as Alibaba buys stake; CBS touts record-breaking Grammys streaming, despite technical glitch; They’re just like us! Bon Appetit shot its latest food pics on an iPhone; Apple confirms iOS problem breaks iPhones.
By ’17, Most Digital Buyers Will Make Smartphone Purchase
It's an important milestone: eMarketer forecasts that in 2017, 51.2% of digital buyers will make a purchase using their smartphone. The figure speaks to the growing acculturation toward m-commerce, and the forecast also suggests that next year will see...
Mobile marketing week in review: Broadening reach and oldies but goodies
As mobile advertising continues to grow, big brands are also looking for ways to deliver a mass appeal, a growing trend that was apparent last week for the Super Bowl and from 20th Century Fox. At the same time, branded hashtags and banner ads showed t...