Luxury Daily today - Jean Paul Gaultier provides perspectives on couture show through Periscope; Chanel trumps Louis Vuitton, receiving highest mentions on social: NetBase.
Luxury Daily today - Jean Paul Gaultier provides perspectives on couture show through Periscope; Chanel trumps Louis Vuitton, receiving highest mentions on social: NetBase.
Today in mobile marketing – Google ships 5M Cardboard virtual reality devices; Ads are about to get way more personal thanks to AI; Apps lead new wave in advertising; Try to interview Google’s co-founder. It’s emasculating.
Today in mobile marketing – Google ships 5M Cardboard virtual reality devices; Ads are about to get way more personal thanks to AI; Apps lead new wave in advertising; Try to interview Google’s co-founder. It’s emasculating.
The use of ad-blocking software, which had been stable for a while, grew 10 percent during the fourth quarter of 2015, driven by increasing use on mobile, according to new data from GlobalWebIndex.
A 451 Research analyst said during Mobile Marketer’s holiday marketing recap webinar that retailers and brands are not realizing mobile's full potential to personalize offers and need to bring pilots to mainstream users to drive better experiences.
With mobile now accounting for 80 percent of Facebook’s growing advertising revenue, more precise targeting will be needed to maintain a strong user experience.
Luxury Daily today - Tiffany aims for proposal placement with extensive mobile ads; Influencer marketing needs to prioritize content over commerce.
Mobile Commerce Daily today - McDonald’s 7M app downloads highlights effectiveness of relevant incentives; Los Angeles is latest big city to embrace mobile ticketing.
Today in mobile marketing – Facebook Inc. takes on Google in ads with people targeting in mobile Web; Waze to scoop up more data through new partnerships; Google Glass goes dark on its social media accounts; Amazon Payments' transaction volume surged in 2015.