Fox Sports Coup Boosting Traffic In Six Weeks
Seeing low engagement on its platforms, Fox Sports brought together a cross-disciplinary team that spanned sales, ad ops, engineering, finance and product design. Six weeks after relaunching its sties, FoxSports.com has witnessed a 23% lift in pageview...
Big Open Questions About Twitter ‘Moments’
In many ways Twitter Moments addresses the company's biggest problems — that the service is difficult to pick up and only works best if you check it constantly. But there’s a lot of uncertainty about what it will mean for Twitter’s ...
Snapchat Off ComScore’s Top 15 Apps List
ComScore's August marketshare figures show smartphone penetration remains at just over 77% in the U.S. Almost nothing has shifted among the top 15 smartphone apps, with the notable exception that Snapchat has fallen off the top 15 list.
How Urban Outfitters plans to boost mobile sales with visual search – Mobile Commerce Daily
Mobile Commerce Daily today - How Urban Outfitters plans to boost mobile sales with visual search; Office Depot overhauls app to enhance integration with stores.
John Varvatos rocks on with Feels music discovery application – Luxury Daily
Luxury Daily today - John Varvatos rocks on with Feels music discovery application; Top 10 luxury brand social marketers of Q3.
Mobile Minutes: Snapchat video; Twitter’s best tweets; Apple buys advanced AI; Microsoft’s new smartphones
Today in mobile marketing – Snapchat on pace to overtake Facebook for video supremacy; Twitter rolls out feature that showcases day's best tweets; Apple acquires startup developing advanced AI for phones; Microsoft unveils new smartphones in bid to revive mobile business.
Mobile TV Streaming More LIkely At Night
eMarketer reports that while consumers stream TV on desktop and mobile around-the-clock, dayparts play a role in which devices they use. Mobile devices are particularly popular for latenight viewing. daypart plays a role in determining which de...
Moët Hennessy USA launches educational mobile site to sophisticate consumers – Luxury Daily
Luxury Daily today - Moët Hennessy USA launches educational mobile site to sophisticate consumers; Harrods throws party in Turkey to reach consumers globally.
Mobile innovators Facebook, Apple and Amazon build brand value fastest: report
Facebook, Apple and Amazon saw the biggest jumps in brand value on a list of this year's most valuable brands and it is no coincidence that each is a leader in its respective sector when it comes to mobile innovation.