Today in mobile marketing – Verizon profit beats estimates as more subscribers sign up; Wikipedia founder starts new mobile network giving that profits charity; Ad tech is killing the online experience; Drone Periscope: GE launches #DroneWeek, a 5-day live-streaming bonanza.
With iPhone sales showing renewed strength, it is the eight-year-old device, and not the newer Apple Watch, that is driving excitement for the brand, positioning it to create a virtuous circle of mobile experiences across content, utility and commerce.
In the first of our rebooted and expanded Digital DMA profiles, Patrick Duprey looks at how Philadelphia’s news giants Philly.com and WPVI have had to make room for ever-expanding digital competition. Upstarts like Billy Penn and the digitally-ro...
In the first of our rebooted and expanded Digital DMA profiles, Patrick Duprey looks at how Philadelphia’s news giants Philly.com and WPVI have had to make room for ever-expanding digital competition. Upstarts like Billy Penn and the digitally-ro...
Luxury Daily today - Galerié magazine sets sights on affluent Chinese returning to US; Top 10 jewelry and watch brand efforts of H1.
Mobile Commerce Daily today - Target’s pop-culture trivia game on Instagram scores mcommerce points; Chase optimizes homepage for tablets, mimicking feel of app.
Today in mobile marketing – PayPal enters a brave new world of money disruption; US cable industry campaign aims to boost mobile views; Can Facebook turn its users into shoppers?; Starbucks to launch mobile ordering as part of £30m technology drive.
With a growing number of wireless carriers offering sponsored-data advertising opportunities to marketers, new research from Syniverse asserts that brands and wireless carriers could unlock up to $23 billion annually by 2019 globally with sponsored mob...