Yoox serves up gifts at imagined dinner party – Luxury Daily
Luxury Daily today - Yoox serves up gifts at imagined dinner party; Fortnum & Mason asks for consumers’ insight to shape new Web site.
Bacardi offers valuable lesson on how to protect against app burnout
Mobile applications must provide a real-life tie-in to protect the user from “app burnout,” a strategy that spirits brand Bacardi is embracing.
Folks Are Addicted To Their Phones
According to a new study from Crucial.com, which makes memory upgrades for computers, many people feel uncomfortable when they are separated from their mobile devices and other technology even for a few minutes. Twenty-three percent feel anxious or wor...
Target meets last-minute shoppers’ needs via mobile services, offers – Mobile Commerce Daily
Mobile Commerce Daily today - Target meets last-minute shoppers’ needs via mobile services, offers; Mazda’s mobile-appointment scheduling aims to ease customer-dealer relations.
Hermès links holiday to travel with Departures mobile effort – Luxury Daily
Luxury Daily today - Hermès links holiday to travel with Departures mobile effort; Bergdorf Goodman uses fashion influencers for holiday gift tips.
Mobile Minutes: BlackBerry Classic; Facebook video ads; stopping Amazon; NBC TV everywhere
Today in mobile marketing - BlackBerry woos keyboard loyalists with Classic device launch; Video ads are performing well on Facebook, but YouTube still accounts for more views; Amazon not as unstoppable as it may appear; NBC pushes TV Everywhere with p...
How marketers can leverage revamped iOS notification widget
As marketers begin to get a feel for iOS 8’s capabilities, it is clear that the software is an enabler for highly targeted and location-driven mobile marketing efforts, and marketers should take advantage by integrating their apps with features such as the notification widget.