WGSN bets on third-party vendors to introduce ecommerce on Instagram – Mobile Commerce Daily
Mobile Commerce Daily today - WGSN bets on third-party vendors to introduce ecommerce on Instagram; PayPal boosts mobile purchasing with One Touch.
Four Seasons Sydney launches separate site to cater to event planners – Luxury Daily
Luxury Daily today - Four Seasons Sydney launches separate site to cater to event planners; Gucci continues pre-fall push amid fall campaigns.
Despite digital and mobile, the marketing rule book remains the same
Today in mobile marketing - Despite digital and mobile, the marketing rule book remains the same; Google moves to target kids under 13; Are mobile games the next great ad medium?; Twitter experiments with highlighting 'Favorited' tweets to some users'...
Calling for nominations: Mobile Women to Watch 2015
If you know a smart woman in mobile advertising, marketing, media or commerce who's set to go places, please nominate her for Mobile Marketer's Mobile Women to Watch 2015. Nominations accepted through Sept. 5.
Tablets Boost News Use On Smartphones
Smartphone owners who also have tablets are much more likely to use their smartphones for consuming news organization content than those who do not have tablets, according to the latest mobile media survey from the Donald W. Reynolds Journalism Institu...
EBags boosts conversions by streamlining search and discovery – Mobile Commerce Daily
Mobile Commerce Daily today - EBags boosts conversions by streamlining search and discovery; House of Fraser’s beacon-enabled mannequins revamp in-store experience.
The Ritz-Carlton fine-tunes app to guide consumer experience – Luxury Daily
Luxury Daily today - The Ritz-Carlton fine-tunes app to guide consumer experience; Department stores diversify email campaigns for fall headstart.
Mobile Minutes: Venmo, messaging apps, mobile etailing, app saturation
Today in mobile marketing - Millennials say Venmo me to fuel mobile payment surge; Messaging apps are shaping the mobile Web’s future with a strategy straight from the ’90s; Mobile etailing catches up in the UAE; Smartphone users might be reaching app saturation.
Brands focused on effective mobile strategy, Smarties finalists show
Brands are thinking more strategically about their mobile campaigns, the finalists for the 10th Mobile Marketing Association (MMA) Global Smarties Awards show.