Spotify’s growth confirms that the music-listening public likes the model of paying a monthly subscription for unlimited access to tens of millions of tracks. The company has leapt from 24 million active users and 6 million paying subscribers in ...
Schick is challenging male X-Men fans to play a mobile-first trivia game accessed through Facebook as part of a collaboration tied to the new X-Men film debuting this week.
Today in mobile marketing - Samsung, Boeing partnership aims at new mobile tech and apps in space; Google picks up incredible visual translation app Word Lens and makes it free; Dropbox buys Bubbli, will integrate the 3D photo tech into its photo servi...
Mobile Commerce Daily today - Citi eliminates mobile banking log-in for easy access on the go; Royal Caribbean taps responsive design for seamless cruise planning on tablets.
Luxury Daily today - British racing ahead of US when it comes to mobile engagement: study; Burberry’s brand value rose 42pc since last year: report.
While marketers increasingly recognize the need for multichannel marketing as multi-screen content consumption grows, many fail to grasp the different needs driving distinct cross-device behaviors.
Luxury Daily today - Jean Paul Gaultier exhibit gets expanded audience through mobile app; Stuart Weitzman drives full-price ecommerce with Rent the Runway partnership.
Today in mobile marketing - Internet search company Google acquires mobile service company Divide; Walmart and T-Mobile to offer tablets with free data plans; PubMatic acquires ad serving company Mocean Mobile; WeChat, one of the world's most powerful ...
Constellation Brands, a leading premium wine company, invests 25 percent of its wine and spirits marketing budget on digital, with a particular focus on mobile given that wine drinkers tend to be heavy users of these devices.