Today on Mobile Commerce Daily - More than half of mobile wallets to feature contactless payments: Juniper; SeaWorld taps on-demand purchasing power via mobile wallet.
Luxury Daily today - Montblanc increases Chinese awareness with WeChat gamification; Kering builds bridge for young talent with Parsons student competition.
Mobile Commerce Daily today - Walmart builds ereceipts platform for better mobile in-store experiences Marriott rewards social connoisseurs in exchange for shares.
Today in mobile marketing - LifeLock snaps shut Wallet mobile app over credit card leak fears; Facebook developing video-chat app to rival Snapchat; BlackBerry’s partnership with Foxconn signals shifting priorities; Cashless customers hold riches for retailers.
While phablets are still an emerging market, new data from Opera Mediaworks pinpoints some unique characteristics of these users, including that they are much heavier social media users than smartphone or tablet users.
While millennials are a potential gold mine for marketers to tap into via smartphones and tablets, convoluted campaigns that require consumers to complete multiple steps are more likely to fall flat with this demographic than others.
According to a new report, roughly two-thirds of the location data that mobile publishers pass on to advertising exchanges, and eventually to marketers, is inaccurate. Steven Jacobs notes that “The research represents the first comprehe...
Mobile Commerce Daily today - EBay locks in on Latin America to capitalize on growing mobile adoption; Google Glass wearers nod to new Eaze payment application.