Payment apps headed toward shakeout as merchant offerings multiply – Mobile Commerce Daily
Mobile Commerce Daily today - Payment apps headed toward shakeout as merchant offerings multiply; Mobile payments to rise 40pc this year: Juniper.
Mandarin Oriental looks for guest hot spots with Sina Weibo contest – Luxury Daily
Luxury Daily today - Mandarin Oriental looks for guest hot spots with Sina Weibo contest; Fendi, Missoni, Prada boost interior line awareness with Salone del Mobile events.
Gucci places sunglass collection amid laid-back Hollywood atmosphere
Italian fashion label Gucci went West for its latest social video to capture its Techno Color sunglasses in the midst of West Hollywood.
Marc by Marc Jacobs uses social media-based casting to find its next model
Marc by Marc Jacobs is searching the social media airwaves for a model to star in its first ad campaign under new leadership.
Mobile real-world engagements still lacking despite beacons
While beacons promise a significant improvement over first attempts at real-world brand engagements via mobile, there is still a long way to go in enabling seamless interactions.
How mobile helped Macy’s increase brand value more than 300pc – Mobile Commerce Daily
How mobile helped Macy’s increase brand value more than 300pc, Urban Outfitters tackles Web to mobile gap with community-building app features, American Express, Coupons.com court retailers with new digital offerings, Saks highlights individual brands with set of mobile ads - Luxury Daily