NEW YORK – A R/GA exec at the Mapping Mobile @ NYU Stern conference spoke about the different ways that mobile will move beyond smartphones and tablets for marketers in the coming years via connected devices and wearable technology.
NEW YORK – A R/GA exec at the Mapping Mobile @ NYU Stern conference spoke about the different ways that mobile will move beyond smartphones and tablets for marketers in the coming years via connected devices and wearable technology.
Luxury Daily today - Lexus promises two fan-inspired vines per hour for Tokyo Motor Show; Lincoln rebranding toward luxury led by new models, “Hello, Again” campaign.
Luxury Daily today - Lexus promises two fan-inspired vines per hour for Tokyo Motor Show; Lincoln rebranding toward luxury led by new models, “Hello, Again” campaign.
NEW YORK – A Mercedes-Benz executive at the Mapping Mobile @ NYU Stern conference outlined the company’s decision to go the responsive Web route earlier this year with a personalized experience at the core.
NEW YORK – A Mercedes-Benz executive at the Mapping Mobile @ NYU Stern conference outlined the company’s decision to go the responsive Web route earlier this year with a personalized experience at the core.
Brands have long had a symbiotic relationship with music, but as radio streaming via mobile devices continues to gain, some are finding opportunities beyond simple advertising as they look to cement relationships with millennials.
Brands have long had a symbiotic relationship with music, but as radio streaming via mobile devices continues to gain, some are finding opportunities beyond simple advertising as they look to cement relationships with millennials.
NEW YORK — A New York University professor at the Mapping Mobile @NYUStern conference said that pushing ads to consumers on both desktop and mobile can increase click-through rates and conversions.
NEW YORK – A R/GA exec at the Mapping Mobile @ NYU Stern conference spoke about the different ways that mobile will move beyond smartphones and tablets for marketers in the coming years via connected devices and wearable technology.