With better location data and a firmer understanding of how mobile impacts the purchase cycle, retargeting should be at the top of marketers’ wish lists this season to push aggressive offers at consumers. Here is how marketers can pull it off to gain a competitive edge.
Walmart, Hearst and Target are among the first brands to take products and content with a lot of Pins on Pinterest and showcase them on their own Web sites and mobile applications.
Mobile Commerce Daily today - EBay puts mobile at center of offline push; Should retailers begin accepting Bitcoins in-store and on mobile?
Luxury Daily today - Michael Kors brings Instagram campaign to life at Tokyo museum; Is in-store technology increasing or subduing the relevance of retail employees?
With better location data and a firmer understanding of how mobile impacts the purchase cycle, retargeting should be at the top of marketers’ wish lists this season to push aggressive offers at consumers. Here is how marketers can pull it off to gain a competitive edge.
Walmart, Hearst and Target are among the first brands to take products and content with a lot of Pins on Pinterest and showcase them on their own Web sites and mobile applications.
Mobile Commerce Daily today - EBay puts mobile at center of offline push; Should retailers begin accepting Bitcoins in-store and on mobile?
A panel session in Washington on Wednesday night broke down the ways broadcasters can make money off mobile DTV services, including TV Everywhere and subscription-based models. "We built a system and service that is compatible with multiple business...
A panel session in Washington on Wednesday night broke down the ways broadcasters can make money off mobile DTV services, including TV Everywhere and subscription-based models. "We built a system and service that is compatible with multiple business...