Mobile Minutes: Place-based ads, Sony, smartphone reports, T-Mobile
Today in mobile marketing - Digital place-based ads gain traction in mobile age; Sony's revenue swells to $18B on mobile gains; IDC and Juniper Research disagree on the 3rd place smartphone vendor; T-Mobile's wacky plan to trash the wireless business m...
Mandarin Oriental gets insider’s view of Hong Kong via Instagram contest – Luxury Daily
Luxury Daily today - Mandarin Oriental gets insider's view of Hong Kong via Instagram contest; Louis Vuitton enlivens book travel series with photography.
Mandarin Oriental gets insider’s view of Hong Kong via Instagram contest – Luxury Daily
Luxury Daily today - Mandarin Oriental gets insider's view of Hong Kong via Instagram contest; Louis Vuitton enlivens book travel series with photography.
Record labels ceding control of mobile music experience to Pandora, Spotify
With digital music downloads declining and the influence of streaming services such as Pandora and Spotify growing, record labels are missing an opportunity to play a bigger role in how music is increasingly experienced by not investing more in creatin...
Record labels ceding control of mobile music experience to Pandora, Spotify
With digital music downloads declining and the influence of streaming services such as Pandora and Spotify growing, record labels are missing an opportunity to play a bigger role in how music is increasingly experienced by not investing more in creatin...
Pew: 54% Share Their Photos, Videos Online
More than half of U.S. Internet users have posted their own photos and videos online and 47% share photos and videos they've found elsewhere, according to a new study from the Pew Research Center.
Mobile Minutes: Customizable smartphones, Microsoft, Comcast, Samsung Gear
Today in mobile marketing - Do people want to build their own customizable smartphone?; The mobile strategy war on Apple and Google; Comcast rebranding mobile app to 'Xfinity TV Go' with live TV streaming from anywhere; This is why there aren't more Sa...
Marketers need to cater to “snacking” mobile readers
Since the average mobile reader tends to skim through headlines and snackable content as opposed to diving into long-form articles, marketers and publishers need to redefine the way ads reach their readers on mobile.
Women’s strong emotional connection to smartphones requires unique approach: Time Inc.
Women more so than men have a strong emotional attachment to their smartphones and tablets, suggesting marketers need to position their messages differently for mobile than other media channels, according to a new report from Time Inc. and Nuance Digit...