A Rubicon project survey finds over a third of parents are already doing their fall shopping at an average of $917 (!) per kid. Marty Swant reports that the survey also finds about 60% are planning to buy at least one item on a mobile device, and 30% w...
The money is mostly coming from advertisers trying to reach a growing mobile video audience, according to a new report. Inspiring this ad spend, the report also predicts that mobile video viewers will more than double to 2 billion users by the end of 2...
The money is mostly coming from advertisers trying to reach a growing mobile video audience, according to a new report. Inspiring this ad spend, the report also predicts that mobile video viewers will more than double to 2 billion users by the end of 2...
Luxury Daily today - Shiseido invites millennial consumers to kiss virtually on peer-to-peer platform; Top 10 brand social videos of Q2.
With consumers increasingly expecting mobile ad experiences that make engagement worthwhile, brands including Chevrolet and Unilever are upping the ante with impactful advertising initiatives, such as inviting users to take personality quizzes and impl...
Today in mobile marketing – Snapchat’s teen fans wince as app catches on with their folks; Talking Tom app partnering on Kevin Spacey comedy Nine Lives; BlackBerry to stop manufacturing its classic smartphone model; Report: FTC investigating Ashley Madison.
Mobile Commerce Daily today - Top 10 mobile-offline activations from Q2; Parents of college-bound kids earn A in mobile shopping: report.
With consumers increasingly expecting mobile ad experiences that make engagement worthwhile, brands including Chevrolet and Unilever are upping the ante with impactful advertising initiatives, such as inviting users to take personality quizzes and impl...