NEW YORK - A Forrester analyst at the research company's CXNYC 2016 stressed the importance of avoiding treating mobile as just another channel and instead tapping mobile for its data abilities to meet the needs of consumers while bringing added utili...
Today in mobile marketing – Mobile virtual reality breakthrough means Gear VR could soon be as powerful as Oculus Rift; Twitter launches mobile app for video creators; Instagram hits 500 million monthly users; Samsung to invest $1.2B in Internet of Things startups and research in US.
Mobile Commerce Daily today - Wells Fargo exec: Drive mobile value through simplicity; IBM exec: Anticipating purchase intent requires 360-degree view of customers.
Luxury Daily today - Valentino teases menswear show through branded dictionary; HENRYs provide answer to retail’s slowed growth: report.
CANNES, France – This publication's correspondent and Consumers in Motion managing director Dan Hodges yesterday interviewed Dan Levi, executive vice president and chief marketing officer of Clear Channel Outdoor, at the Cannes Lions Festival in Cannes, France.
Today in mobile marketing – Advertisers try new tactics to break through to consumers; Twitter buys Magic Pony Technology to expand in machine learning; Walmart in talks to sell Chinese ecommerce business to JD.com; Meet Apple's 12 best app winners.
Mobile Commerce Daily today - Virgin extends gamified app across all brands, signaling new loyalty model; StubHub leaps into virtual reality-enabled commerce with new app feature.
Luxury Daily today - Anya Hindmarch gets pixelated for UGC photo-editing app; Brazil’s state of emergency reflects dismal outlook despite impending Olympics.