Responsive Web design, a darling of marketers, falls short on delivering artful mobile experiences, putting pressure on marketers to start thinking differently and deliver contextual browser-based engagements, according to a new report from Forrester R...
Today in mobile marketing – Apple Pay rival CurrentC closing up shop for now; Facebook wants all of you on Messenger – now; YouTube’s Susan Wojcicki on transforming the video service; Smartphone growth to hit single digits this year.
Luxury Daily today - Ruinart reflects on rosé with heritage-focused content; Chinese UHNW increase overseas philanthropy: Hurun.
Mobile Commerce Daily today - Visa’s mobile payments blitz continues with support for bank apps; Under Armour taps 170M fitness users for new shopping app.
Today in mobile marketing – People are spending much less time on social media apps: report; Snapchat redesigns app to shift attention to media channels; Report: Verizon to bid $3B for Yahoo Web assets; T-Mobile offering all customers free Warcraft ticket, Vudu rentals, stock and other new perks.
This summer, Express and Lexus Dealer Association are beta testing muted mobile video ads and a new native mobile display canvas on Pandora, which wants to deliver more compelling ad experiences for listeners while helping brands look beyond impressions.
Soon sticky ads, flying carpets ads and super-fast "AMP ads for AMP pages" are coming to Google's high-speed mobile content platform, Frederic Lardinois reports. The additions signal that Google is responding to some publishers' reluctance to adopt the...
Soon sticky ads, flying carpets ads and super-fast "AMP ads for AMP pages" are coming to Google's high-speed mobile content platform, Frederic Lardinois reports. The additions signal that Google is responding to some publishers' reluctance to adopt the...