Luxury Daily today - Customization programs reinvent haute couture concept for wider audience; Asia prospers, signs of life in Latin America and Africa for retail potential: report.
Mobile Commerce Daily today - Sephora uncaps new mobile revenue stream via shoppable Snapchats; Walmart pilots mobile delivery, circumvents risk with Uber, Lyft partnerships.
Today in mobile marketing – Samsung's new wireless earbuds let you ditch the phone; EBay CEO: The world doesn't need an almost-as-good Amazon; Warner Bros. forms over-the-top video division; You should go check Facebook’s new privacy settings.
Empowerment campaigns on social media have grown exponentially in recent years and while a slew of brands have adopted the idea in their own manner, the strategy still provides benefits if the authenticity is there.