Publishers: Google AMP Brings Speed, But Little Traffic
Three months after its launch, Lucia Moses reports that publishers are giving mixed reviews to Google AMP. She cites two publishers in particular -- Slate and The Atlantic -- that have formatted almost all of their content for the high-speed platform, ...
Publishers: Google AMP Brings Speed, But Little Traffic
Three months after its launch, Lucia Moses reports that publishers are giving mixed reviews to Google AMP. She cites two publishers in particular -- Slate and The Atlantic -- that have formatted almost all of their content for the high-speed platform, ...
Social media users cannot get enough of empowerment ads
Empowerment campaigns on social media have grown exponentially in recent years and while a slew of brands have adopted the idea in their own manner, the strategy still provides benefits if the authenticity is there.
Mobile Minutes: Samsung’s wireless earbuds; EBay’s plans; Warner Bros. Digital Networks; Facebook’s privacy settings
Today in mobile marketing – Samsung's new wireless earbuds let you ditch the phone; EBay CEO: The world doesn't need an almost-as-good Amazon; Warner Bros. forms over-the-top video division; You should go check Facebook’s new privacy settings.
Sephora uncaps new mobile revenue stream via shoppable Snapchats – Mobile Commerce Daily
Mobile Commerce Daily today - Sephora uncaps new mobile revenue stream via shoppable Snapchats; Walmart pilots mobile delivery, circumvents risk with Uber, Lyft partnerships.
Customization programs reinvent haute couture concept for wider audience – Luxury Daily
Luxury Daily today - Customization programs reinvent haute couture concept for wider audience; Asia prospers, signs of life in Latin America and Africa for retail potential: report.