Top 10 mobile payments developments of Q1 – Mobile Commerce Daily
Mobile Commerce Daily today - Top 10 mobile payments developments of Q1; Retail winners more comfortable with mobile experimentation: report.
Top 10 mobile marketing campaigns of Q1
Budweiser, Honda and Warner Bros. are among the top brands leveraging a variety of marketing tactics to circumvent the rise of ad blockers and reach consumers more organically through strategies such as sponsored social media content and interesting ca...
Instagram’s March Madness engagements ignite while Facebook’s fizzle: report
In the latest sign that marketers are diversifying social media investments, new research shows that brands such as KFC and Lexus drove significant engagements on Instagram during March Madness despite not being official sponsors, according to Origami ...
Burberry acquaints consumers with Mr. Burberry through sensual narrative – Luxury Daily
Luxury Daily today - Burberry acquaints consumers with Mr. Burberry through sensual narrative; Selfridges welcomes all shapes and sizes with Body Studio launch.
Mobile Minutes: Amazon payments; Apparel ecommerce; Toyota, Microsoft partnership; New Kindle
Today in mobile marketing – Amazon expands payments to take on PayPal; Clothing led ecommerce spending for the first time in 2015; Toyota expands Microsoft partnership in connected vehicle services; Jeff Bezos: New Kindle in the works.
Top 10 interactive mcommerce initiatives of Q1 – Mobile Commerce Daily
Mobile Commerce Daily today - Top 10 interactive mcommerce initiatives of Q1; Tesco mimics Walmart with plans for branded mobile payments app.
Sponsored mobile videos create opportunity for cohesive partnerships
Marketers interested in sponsored mobile videos can build a following of loyal fans by finding publishing partners that reflect their brand image, but creating a call-to-action flow is where the real marketing magic lies.
Mobile marketing week in review: Messaging resurges
Messaging is hot again as savvy marketers ramp up one-to-one engagements on smartphones via transactional alerts and chatbots, which are easy enough to build they could attract some of the brands still struggling to integrate mobile. Watch this video f...
Ferrari encourages fans to play games, share content to peek beneath hood – Luxury Daily
Luxury Daily today - Ferrari encourages fans to play games, share content to peek beneath hood; Niche brands and economies of small will rule tomorrow’s luxury industry.
Mobile Minutes: Spotify sprints ahead; Amazon’s mobile e-sport league; Sprinklr buys Postano; Fintech and bank jobs
Today in mobile marketing – Has Spotify won the music streaming wars?; Amazon’s Twitch loads Vainglory for its first mobile e-sport league; Billion-dollar marketing startup Sprinklr acquires Postano in deal to put your Tweets on billboards, Jumbotrons; Fintech start-up boom said to threaten bank jobs.