Today in mobile marketing – Apple sells 4 million Watches: Study; McDonald’s falls behind competitors in app wars; Google Maps’ new timeline is a walk down memory lane; Yahoo's mixed results reflect costs of attracting new users.
Luxury Daily today - McLaren holds golden boot social contest to fete partnership; Top 10 luxury apparel and accessories efforts of H1.
Mobile Commerce Daily today - Starbucks boosts mobile loyalty program with New York Times content; Apple Store’s mobile traffic equals desktop for the first time.
With iPhone sales showing renewed strength, it is the eight-year-old device, and not the newer Apple Watch, that is driving excitement for the brand, positioning it to create a virtuous circle of mobile experiences across content, utility and commerce.
Today in mobile marketing – Verizon profit beats estimates as more subscribers sign up; Wikipedia founder starts new mobile network giving that profits charity; Ad tech is killing the online experience; Drone Periscope: GE launches #DroneWeek, a 5-day live-streaming bonanza.
Luxury Daily today - Bulgari protects consumer data with “wrist-vault” timepiece; Top 10 luxury retail efforts of H1.
Mobile Commerce Daily today - Retailers opt for simple implementation over truly customized mobile Web experiences: report; EBay acquires mobile app Twice to attract more sellers.
In the first of our rebooted and expanded Digital DMA profiles, Patrick Duprey looks at how Philadelphia’s news giants Philly.com and WPVI have had to make room for ever-expanding digital competition. Upstarts like Billy Penn and the digitally-ro...