Cartier nudges couples with engagement ring mobile ad – Luxury Daily
Luxury Daily today - Cartier nudges couples with engagement ring mobile ad; Harrods departs from norm with in-flight fashion show.
Online florists crank up mobile for acquisition – Mobile Commerce Daily
Mobile Commerce Daily today - Online florists crank up mobile for acquisition; Alex and Ani aims for mobile, in-store conversions via advertising campaign.
Microsoft’s Foursquare deal makes sense but scale still an issue
Microsoft’s deal with Foursquare does not push location services forward significantly, but it does point to how such offerings are increasingly table stakes in the mobile space.
Mobile economy to top $3 trillion more quickly than expected: Yankee Group
The mobile economy is growing at a faster rate than previously expected while also showing signs of maturity, meaning there is still significant upside potential for companies in core sectors even as challenges multiply, according to a new report from ...
Independent mobile ad networks cast around for survival net
With brands and agencies increasingly interested in specialized and hyperlocal mobile advertising, independent ad networks are getting squeezed to either sell marketers on promised end-to-end services or scale down their focus to one specific type of t...
Mobile Minutes: Connect through mobile, Selfie-friendly phones, tablet love affair, Apple removes Bitcoin app
Today in mobile marketing - Four ways brands can leverage mobile to connect with consumers; Narcissist’s dream: Selfie-friendly phone; Our love affair with the tablet is over; Apple removes Blockchain, last Bitcoin wallet app, from iOS App Store.
Givenchy strengthens grasp on mobile commerce via menswear app – Luxury Daily
Luxury Daily today - Givenchy strengthens grasp on mobile commerce via menswear app; Louis Vuitton attaches personas to men’s bags to broaden appeal.
Amazon takes showrooming to next level with image recognition – Mobile Commerce Daily
Mobile Commerce Daily today - Amazon takes showrooming to next level with image recognition; Google Wallet adds geolocated loyalty to iOS, combats Passbook.
Yahoo Dumps Mobile Banner Ads For Native
Yahoo is moving away from banner ads in its attempt to adapt to the mobile age. Instead, Yahoo’s focus is on Stream ads — Yahoo’s name for its native ad placements — for its mobile properties is a response to how media is bein...