Trussardi celebrates #ElegantlyCool aesthetic with Coca-Cola campaign – Luxury Daily
Luxury Daily today - Trussardi celebrates #ElegantlyCool aesthetic with Coca-Cola campaign; Should luxury fashion embrace 3D printing?
App engagement surpasses desktop in US: comScore
The United States, Canada and Britain are now mobile first – and increasingly mobile only - in terms of digital consumer behavior, but not all content is keeping up, according to a new report from comScore.
Are Snapchat, Facebook putting too big a focus on brands?
Snapchat and Facebook are looking to better serve marketers with recent updates that bring branded content to the top of social media feeds while still putting a focus on creating a less invasive experience for consumers.
Michael Kors launches WeChat platform to enhance shopping experience in Asia – Luxury Daily
Luxury Daily today - Michael Kors launches WeChat platform to enhance shopping experience in Asia; Top 10 luxury brand efforts of Q2.
American Eagle tries on mobile contest in fitting rooms – Mobile Commerce Daily
Mobile Commerce Daily today - American Eagle tries on mobile contest in fitting rooms; MasterCard’s Priceless Surprises drive Apple Pay payments at MLB game.
Mobile Marketing Summit New York Sept. 16: Mondelez, Citi, Pep Boys, UNICEF, Forbes, AccuWeather, Washington Post
How are Mondelez International, Citi Consumer Banking, Pep Boys, U.S. Fund for UNICEF, Forbes Media, AccuWeather, The Washington Post, Resource/Ammirati, mCordis, Mindshare, Somo, DigitasLBi and Urban Airship tackling mobile for the holidays? Register ...
Tablet installed base escalates quickly even as sales stall out: Forrester Research
While the tablet market has plateaued, usage is expected to continue to grow, with company-owned tablets escalating at a much faster rate than the overall market, according to a new report from Forrester Research.
Lamborghini shares tour of China on social media for anniversary celebration – Luxury Daily
Luxury Daily today - Lamborghini shares tour of China on social media for anniversary celebration; Top 10 luxury brand multichannel marketers of Q2.
Virgin Hotels turns mobile into shoppable Gap closet for guests – Mobile Commerce Daily
Mobile Commerce Daily today - Virgin Hotels turns mobile into shoppable Gap closet for guests; KLM’s new mobile app is contextual, real-time and personal.
12pc of advertisers never successfully serve a rich media ad on mobile: report
During the first quarter of 2015, 5.35 million rich media ads served to mobile devices defaulted, resulting in lost opportunities for marketers, according to a new report from Sizmek.