With Facebook’s expected launch of a new ad network called Atlas, the social media giant may be looking to dethrone Google as the king of mobile advertising but it faces a potential coup from marketers who are having second thoughts about sharing user data.
Mobile Commerce Daily today - Papa John’s offers best mobile Web experience among leading restaurants: report; Dunkin’ Donuts supports menu expansion with mobile-ordering test.
Luxury Daily today - Ultimate expression of wealth is now the operating system: L2; Piaget promotes design savoir-faire with nocturnal skyline effort.
Today in mobile marketing - BlackBerry launches square-screen Passport in turnaround push; PayPal takes baby step toward Bitcoin, partners with cryptocurrency processors; Qualms set in on mobile-TV ratings; Instagram goes analog with its first photo ex...
A new report being released today reveals that 36 percent of millennials have made a decision on where to spend money or have switched companies based on a brand's mobile offerings, suggesting that companies failing to meet these consumers' mobile need...
Luxury Daily today - Burberry aims for handbag purchases with Style.com mobile ad; Moschino amplifies runway capsule through Nordstrom, Selfridges.
Mobile Commerce Daily today - Mobile POS still fails to deliver on line-busting promise; Citi eliminates paper checks for some as mobile banking grows.
Brands including AMC, McDonald’s, Trident and Hollywood studios are leveraging video platform Kiip Rewarded Video to greet consumers with branded videos after reaching significant levels in applications.
Luxury Daily today - Brizo turns to Elle Décor, Veranda to further fashion campaign; Karl Lagerfeld’s newspaper is haute off the press.
Mobile Commerce Daily today - American Eagle Outfitters boosts mcommerce by enhancing in-app merchandising; Toaster Strudel campaign engages Fruit Ninja fans via gaming, coupons.