Ralph Lauren boosts Instagram impressions with promoted post – Luxury Daily
Luxury Daily today - Ralph Lauren boosts Instagram impressions with promoted post; Baselworld 2014 innovations propelled by social media.
Tesco pivots iBeacon focus towards customer service. Will others follow? – Mobile Commerce Daily
Mobile Commerce Daily today - Tesco pivots iBeacon focus towards customer service. Will others follow?; Yogen Fruz treats customers with new mobile payment option.
Net-A-Porter uses multiple moving ads to attract consumer attention – Luxury Daily
Luxury Daily today - Net-A-Porter uses multiple moving ads to attract consumer attention; Top 10 luxury brand digital campaigns of Q1.
Mobile Minutes: Revolution in money, T-Mobile, Apple, Mobile Browser, Fire TV
Today in mobile marketing - A revolution in money, T-Mobile no longer selling BlackBerry; Apple in talks to buy Japan chip venture, seeks to secure iPhone supply chain; The mobile browser is dead, long live the app; Fire TV: Amazon’s television set-top box revealed.
Expedia loads app with recommended content to bolster retention
Expedia’s new application feature that recommends travel-related content is the latest example of the lengths that brands are willing to go in upping app retention and engagement.
Lanvin strengthens relationship with Japanese consumers through new Twitter account – Luxury Daily
Luxury Daily today - Lanvin strengthens relationship with Japanese consumers through new Twitter account; Cartier reassures consumers during renovations via temporary Fifth Avenue boutique.
Mobile search spend to hit $17B by 2018: study
Although mobile Web will continue to dominate search budgets in the next four years, there will also be a shift towards more in-application spend, according to a new study from Juniper Research.
Comedy Central debuts first fully-programmed mobile app
Viacom-owned Comedy Central is unveiling its first application that makes its programming mobile, with Corona and Unilever supporting the launch.
Twitter Cards are a growing new opportunity for mobile marketers
Cards for photos, application installs, products and other categories have been introduced by Twitter over the past year, giving marketers a way to more deeply engage mobile consumers with added information and interactivity.
How the 5 biggest QSRs are leveraging mobile payments – Mobile Commerce Daily
Mobile Commerce Daily today - How the 5 biggest QSRs are leveraging mobile payments; RetailMeNot expands beyond push strategy with sports complex partnership.