While the United States Appeals Court's striking down the Federal Communications Commission’s net neutrality rule this week favors big brands that have the money to pay carriers for increased data costs, the new rule could also cause services such as Netflix to hike up subscription prices.
Today in mobile marketing - Real estate app Open Home Pro acquired by HomeFinder.com, becoming company’s first mobile app for realtors; Mobile apps won't lead to riches for most developers; Motorola app lets users answer text messages with voice; FiLIP is the smartphone for kids too young to have a smartphone.
Luxury Daily today - 17pc of personal care brands have mobile-optimized sites in China: L2; Lanvin celebrates 125 years with cross-platform campaign.
Facebook's addition of link-sharing services Branch and Potluck aim to bring the social network in line with Twitter on the real-time conversation front.
NEW YORK – Mobile had a significant presence at the NRF 103rd Annual Convention & Expo this week, pointing to its growing role for retailers even as feedback from the show floor suggests there is still much for retailers to learn about how to effectively leverage mobile.
Luxury Daily today - BMW i augments Remote App via smartwatch; Neiman Marcus credit breach exacerbates consumer fears.
Mobile Commerce Daily today - Showrooming shrinks as Foot Locker tackles it head-on; Century 21 prioritizes mobile in significant loyalty program push.
Today in mobile marketing - App monetization to get tougher still, with Gartner predicting 94.5pc of downloads will be free by 2017; UK Telecom O2 drops its mobile wallet after just 18 months; Vodafone in talks with Khaitan for Loop Mobile buyout; D.C....
While many media companies and retailers are expected to see more than 50 percent of their traffic coming from mobile devices, most will not be able to shift their priorities and resources to keep pace, according to a new report from Forrester Research.
Today in mobile marketing - Beyond Touch ID: Where mobile fingerprint scanners are headed; How Facebook gets you to test new stuff on its mobile app; As automakers tap smartphone technology, concerns grow about use of drivers’ data; Report: Samsung to launch Galaxy S5 smartphone by April.