LITCHFIELD PARK, AZ –A Weather Co. executive at the Mobile Shopping Fall Summit said that retailers should take advantage of local weather data to provide timely, location-specific ads.
Today in mobile marketing - Twitter now highlighting photos and videos on site, mobile apps; NQ Mobile surges amid reports Apple removed its games from the App Store; Google adds SMS support to its Android messaging app as Facebook axes it; School dist...
Luxury Daily today - Gucci organizes hackathon to inspire mobile app solutions; 89pc of CEOs optimistic about state of luxury: survey.
LITCHFIELD PARK, AZ – An ESPN executive at the Mobile Shopping Fall Summit pinpointed in-application metrics as a way for brands to understand what consumers are actually doing within apps to help build better mobile products.
LITCHFIELD PARK, AZ – Marketers are always looking for the next best thing in mobile, and according to Mobile Shopping Fall Summit attendees, that comes with lots of questions.
Today in mobile marketing - New milestone emerges: Baby’s first iPhone app; YC alum Kicksend inks mobile photo printing deal with Walmart; Someday, augmented-reality technology could change the way we drive; Disney show will appear first on app for tablets.
Luxury Daily today - De Beers features 2,000 diamonds via in-store bespoke iPad app; Jean Paul Gaultier charms and provokes in Brooklyn Museum multimedia exhibition.
Mobile commerce is being used twice as much in advertising campaigns from entertainment brands than other verticals, highlighting the medium’s impact in driving quick ticket sales, according to a new report from Millennial Media.
Marketers, agencies and brands will convene in New York to discuss all things digital at the upcoming ad:tech New York conference.
Today in mobile marketing - LinkedIn’s new mobile app called "a dream for attackers"; YouTube subscription music service to go for mobile dollars; Zynga firms up mobile efforts, shares up 13 percent; MTV launches new series on app before TV premiere.