With Google’s announcement yesterday of an Android virtual reality platform called Daydream, a new headset for smartphones and applications in the works from a number of big brands, the company hopes to unlock consumer adoption and new marketing opportunities for virtual reality.
Google’s introduction of a new social sharing application, Spaces, underscores consumer demand for group conversation hubs on mobile platforms while highlighting the proliferation of these services – a hurdle that even a behemoth such as Google may struggle to overcome.
Google’s introduction of a new social sharing application, Spaces, underscores consumer demand for group conversation hubs on mobile platforms while highlighting the proliferation of these services – a hurdle that even a behemoth such as Google may struggle to overcome.
GE Appliances is cementing its status as a mobile-first appliance manufacturer by rolling out three new channels on the IFTTT application, suggesting its IoT-focused ploy will fuel more consumers to adopt smart home technology.
GE Appliances is cementing its status as a mobile-first appliance manufacturer by rolling out three new channels on the IFTTT application, suggesting its IoT-focused ploy will fuel more consumers to adopt smart home technology.
Today in mobile marketing - Snapchat scores unique deal with NBC to showcase Olympics; One of China's hottest startups is launching a smartwatch to rival the Apple Watch this year; Google said to be testing a travel app; Why Major League Baseball teams...
Today in mobile marketing - Snapchat scores unique deal with NBC to showcase Olympics; One of China's hottest startups is launching a smartwatch to rival the Apple Watch this year; Google said to be testing a travel app; Why Major League Baseball teams...
Today in mobile marketing - Snapchat user ‘Stories’ fuel 10 billion daily video views; Apple might put an end to your auto-correct fails; Uber testing new 2-minute wait rule before charging passengers; A single app that’ll wrangle your millions of messengers.
Today in mobile marketing - Snapchat user ‘Stories’ fuel 10 billion daily video views; Apple might put an end to your auto-correct fails; Uber testing new 2-minute wait rule before charging passengers; A single app that’ll wrangle your millions of messengers.
Facebook continues to entice advertisers of all shapes and sizes by constantly updating its ad units with new features and placing a bigger spotlight on mobile video, including Facebook Live and 360 video, a strategy that helped the social network see ...