Microsoft is aiming to differentiate its cloud-based Microsoft Health service and wearable Band in highly competitive sectors by supporting all mobile device platforms, helping it attract big brands such as Starbucks to sign on.
Today in mobile marketing - Can subway ads bring mainstream users to Foursquare?; Nokia will return, hints at 2016 for Finland's next smartphone; Shuddle is an Uber for kids driven by childcare pros; Amazon unveils Chromecast rival Fire TV Stick.
A growing application development backlog problem is damaging revenue opportunities in the enterprise, with 85 percent of companies having a mobile backlog of between 1 and 20 apps, while 50 percent have a backlog of between 10 and 20 apps, according t...
Today in mobile marketing - Twitter's new path to ubiquity: Becoming part of every app; Sticker shock doesn't stop the Chinese from buying iPhones; GrubHub revenue jumps as more customers order food online; Don’t be afraid of these Halloween-themed apps.
Today in mobile marketing - Marissa Mayer: Yahoo's mobile ads are finally 'meaningful,' may top $1.2 Billion in 2014; Google brings Songza’s Concierge to all access music service; Apple Pay: Seamless in stores, but quirky online; Google's Glass gets new workplace partners.
Mobile Commerce Daily today - Urban Outfitters tackles thorny in-app product search challenge; Target’s wish list app brings holiday tradition into mobile era.
Today in mobile marketing - Tinder swipes right to revenue, will add premium service in November; Verizon posts higher revenue, falls short of profit estimates; The ‘Chinese Google’ is making big bucks using AI to target ads; New Leeo smart night light alerts cellphones to danger.
Today in mobile marketing - Microsoft plans to launch a wearable device within weeks; Samsung’s superior Note 4 smartphone gives glimpse of computing’s future; Google mobile ads get more clicks, less money; Twitter to offer new tools for app developers.
Mobile Commerce Daily today - Use of mobile doubles for researching and completing online purchases: report; Foursquare talks up traffic-building local search in new campaign.
HGTV is planning to enter the holiday season with its Santa HQ experience, which leverages augmented reality, in ten malls across the United States.