Weather Tech: Mobile With A Chance of AR
For broadcasters, the big payoff from mobile and social media comes when viewers tune in to watch the local weathercast. When they do, they’ll find several new presentation and forecasting tools that make weather on the big screen even more accur...
Study: Mobile Will Show Bulk Of Digital Video
A new ZenithOptimedia study finds video viewing on smartphones and tablets will rise 43.9% this year, while non-mobile will grow 9.5%. Traditional TV will take the hit, declining 2% in 2016.
Report: U.S. Smartphone Users Are Addicted
Smartphone users in the U.S. cannot get enough of their devices, the Bank of America Trends in Consumer Mobility Report finds. Abigail Edge relays some of its more dramatic numbers: 89% of Americans check their phones at least several times a day,...
Internet, Mobile Extend AccuWeather’s Range
AccuWeather founder Joel Myers explains how his State College, Pa.-based company and the business of TV forecasting have changed over the decades, the qualifications needed for calling the weather on TV and the role of government in the now heavily com...
Study: Users Most Loyal To Apps
A new study from Opera Mediaworks finds that most people start their day using a social media app and end it by using an entertainment app, Madeline Welsh reports. A bright spot for news in the data: those who have downloaded news and information apps ...
Facebook And Google Continue Mobile Ad Dominance
Facebook and Google are tightening their grip on mobile advertising, Deepa Seetharaman reports, with Facebook posting a 39% increase in revenue, three-quarters of which came from mobile. Together, the two companies will capture more than half of the $6...
Facebook 2Q Results Soar As User Base, Mobile Ads Grow
Facebook surpassed market expectations on all fronts Wednesday with its second quarter earnings, Barbara Ortutay reports, growing its profit, revenue and user base. Monthly users climbed 13% to 1.49 billion globally, with 844 million active on mobile d...