As more people are accessing content on mobile, digital publishers have been trying out ways to engage these audiences, find out what content they are looking for and what makes them come back. Catalina Albeanu reports that Bleacher Report, a digital s...
Google, Facebook and other large Internet companies are ramping up a lobbying campaign to ensure federal regulators cover wireless networks in its new net neutrality rules, Amy Schatz reports. The Internet Association, a trade group made...
Skype smartly understands that the real value of its technology lies in the human connections and how they affect people's day-to-day lives. Kristina Monllos explains that the brand has been helping young leukemia patients fight loneliness;&n...
"We're much more dependent on Facebook than we thought," says Alexis Madrigal, deputy editor of TheAtlantic.com, who joined Facebook's Liz Heron, Facebook's news partnership lead, at the Online News Association's annual conference Thursday to unpack so...
Internet advertising is about to make another notable achievement. In 2014, U.S. ad spending on the medium will outpace print for the first time, according to a new forecast from ZenithOptimedia, a Publicis Groupe agency based in London. It predic...
The time most people spend with traditional media is plummeting, while they’re spending more and more time with new media. One exception to that is out of home advertising, reports Bill Cromwell. Despite the rise of digital media, time spent with...