It obviously isn't standard advertising, but Steve Gray enumerates some ways publishers can successfully monetize mobile. They include: mobile Web design, SEO, distilled basic business facts that pop in mobile and "engagingly produced text, images...
Today in mobile marketing - Samsung developing whopping 11K display for smartphones; T-Mobile hints at 'big, bold' plan this week; Comcast launching streaming video service; Scent received, with a tap of a smartphone.
Luxury Daily today - Michael Kors launches WeChat platform to enhance shopping experience in Asia; Top 10 luxury brand efforts of Q2.
Mobile Commerce Daily today - American Eagle tries on mobile contest in fitting rooms; MasterCard’s Priceless Surprises drive Apple Pay payments at MLB game.
How are Mondelez International, Citi Consumer Banking, Pep Boys, U.S. Fund for UNICEF, Forbes Media, AccuWeather, The Washington Post, Resource/Ammirati, mCordis, Mindshare, Somo, DigitasLBi and Urban Airship tackling mobile for the holidays? Register ...
While the tablet market has plateaued, usage is expected to continue to grow, with company-owned tablets escalating at a much faster rate than the overall market, according to a new report from Forrester Research.
Luxury Daily today - Lamborghini shares tour of China on social media for anniversary celebration; Top 10 luxury brand multichannel marketers of Q2.
Mobile Commerce Daily today - Virgin Hotels turns mobile into shoppable Gap closet for guests; KLM’s new mobile app is contextual, real-time and personal.
Today in mobile marketing - Yahoo brings real money to its fantasy sports app; Brands hope you like them enough to pin them at the top of your Facebook news feed; You can try iOS 9 software now, if you're willing to assume some risk; Samsung Electronic...
During the first quarter of 2015, 5.35 million rich media ads served to mobile devices defaulted, resulting in lost opportunities for marketers, according to a new report from Sizmek.