ESPN’s Plans For A Post-TV World
ESPN is looking to retain its primacy even as viewers disperse across a more distributed content landscape, and Derek Thompson reports on how it's planning for that future. Mobile will be a big part of that picture.
ESPN is looking to retain its primacy even as viewers disperse across a more distributed content landscape, and Derek Thompson reports on how it's planning for that future. Mobile will be a big part of that picture.
Luxury Daily today - Mercedes makes moves toward autonomous driving with intelligent car; Top 10 luxury brand digital campaigns of Q2.
Mobile Commerce Daily today - Mcommerce sales growth for physical goods outpaces all other categories: report; American Express aims to simplify mobile payments with express checkout.
Today in mobile marketing - Never miss a post again: Facebook rolls out news feed controls; Twitter wants to celebrate your birthday; Spotify is picking a fight with Apple over the app store; As Microsoft trims phone unit, Windows 10 may be its best mo...
SMS marketing pioneer Hipcricket’s acquisition by Sito Mobile for a mere fraction of the price of its purchase by Augme four years ago points to both the unpredictable speed of shifts in the ad technology field and a challenging environment for companies in the SMS space.
Luxury Daily today - Top 10 luxury brand social marketers of Q2; $4.1T in wealth being transferred over next decade: Wealth-X.
Mobile Commerce Daily today - MasterCard pictures selfies at forefront of mcommerce, crackdown on payments fraud; Domino’s orders up wearable sales with Apple Watch tracker app.
Today in mobile marketing - Google tests new ride-sharing app; Publishers face moving target in mobile; The digital doctor is in: Next wave in healthcare; Fuhu’s kid-centric smart home is a helicopter parent’s dream.
It started with home appliances, but this year has seen the idea of “smart” consumer products extend to soccer balls and liquor bottles as the technology evolves and promises more seamless engagement opportunities for product marketers than was previously available.
Luxury Daily today - Saks fights for shoe love with Stuart Weitzman social video; Top 10 brand social videos of Q2.