Today in mobile marketing - Twitter automates 'Amplify', as it pushes the live-video ad product into news, entertainment; Apple buys a maker of futuristic augmented-reality software; Kickstarter darling Pebble may be in a rough patch; GoPro unveils vir...
Luxury Daily today - Bergdorf Goodman showcases designer versatility in mobile ad; Intricately curated experience key to shopping center success.
Google’s I/O event for developers overshadows last week’s other mobile platform news, with the announcement that application indexing is now available for Google searches on iOS devices likely to have a significant impact on how users discover content and applications.
Today in mobile marketing - Uber and Lyft fight proposed NYC rules – and each other; Jawbone sues Fitbit, alleges theft of trade secrets; China's Huawei sees strong smartphone growth in southeast Asia; This wearable prototype can see through skin to scan your blood.
Kleiner Perkins partner Mary Meeker’s annual Internet Trends report forecasts that messaging applications such as WhatsApp, Facebook Messenger and Snapchat have the potential to become central communications hubs as they quickly grow and expand.
Project Brillo, Google’s latest attempt to unify the disparate technologies of the Internet of Things, has a stronger chance of gaining acceptance than its quietly abandoned predecessor Android@Home did, by providing both interconnectivity and the base for developing apps across devices.
Mobile Commerce Daily today - Target bridges mcommerce with print, TV via Shazam app; Outback Steakhouse grills up Instagram-only content to showcase steak authority.
Luxury Daily today - Miele prompts kitchen makeovers with shelter publication placements; How much of a boost do celebrities give fashion campaigns?
Mary Meeker's latest report buoys those believers that mobile is ready for a much larger cut of ad spending, but Mike Shields questions the optimism. He reports there's not necessarily grounds to believe the gap between mobile usage and spending will c...
Luxury Daily today - La Mer highlights bridal beauty in time for summer weddings; Louis Vuitton continues to raise brand value despite industry challenges: report.