Luxury Daily today - Rolls-Royce appeals to modern consumers via livestream launch on Periscope; Connect international experience in retail, digital to curious Chinese consumers.
A Google study has found that mobile search is a growing method for app discovery, suggesting app downloads will increase as mobile search surges.
Brands and companies that use data across sites or mobile applications for interest-based advertising must comply with Digital Advertising Alliance principles by Sept. 1, as the DAA ramps up its push to provide consumers with transparency and choice re...
Mobile Commerce Daily today - Toys R Us translates inspiration into sales via mobile visual search; IPhone biggest driver by far of in-store mobile payments: report.
Today in mobile marketing - Nintendo sees profit doubling, helped by smartphone game entry; Not to be stopped, Google takes on the wireless world; Lonely Apple Watch owners find strangers with a heart on Reddit; My weekend confusing people with a futur...
The company has recently had discussions with an array of media companies, including major television networks, online video producers and magazine publishers, to bring short video clips to Spotify as soon as this month, according to people with knowle...
EMarketer’s latest forecast predicts that 1 billion people around the world will use tablets at least monthly by the end of the year, a growth of 19%. That number is expected to rise to 1.51 billion people by 2019.
The fresh look, which was launched on its mobile site this week, will still feature its signature Splash, the jumbo-sized headline that greets readers at the top of the page. That was off limits to the designers. It is the first substantial redesign ...
Dave Jakubowski, the head of ad technology at Facebook, told an audience at the Collision Conference in Las Vegas on Tuesday that smartwatches are “absolutely” an advertising opportunity. But he emphasized that the real challenge will be in...
Twentieth Century Fox and Metro-Goldwyn-Mayer Pictures are rolling out a second unique social media marketing tactic today for their collaboration on the Poltergeist remake, this time with Twitter’s new live streaming service Periscope, as they look to leverage millennials' interest in fear-inducing content, personalized material and social media.